Tuesday, July 13, 2010
Do You Expect the Unexpected?
According to a new study (actually a twist on a very old study), people who "expect the unexpected" aren't necessarily more likely to SPOT the unexpected.
Here's the scenario. Study volunteers are told to watch two groups (one group in white shirts, and one in black) pass a basketball from person to person. The volunteers are asked to count how many times the people in white pass the ball.
At some point, while everyone is counting, a person in a gorilla suit walks right through the action. The volunteers are so focused on counting that only half notice the gorilla.
Simple enough, right? Well what if volunteers are TOLD a gorilla might be stopping by? Then things get interesting.
First, test your own skills with the video below. Then click here to read more.
(This should be mandatory training for all future Irregulars.)